NaNet Collaborates with Natasha Cosmetics to Create Successful Ad Campaign
As web developers, NaNet recently had the opportunity to collaborate with Natasha Cosmetics, one of our valued clients, to create a new advert and landing page based on a special deal they were offering. For years, we have been managing Natasha Cosmetics’ online advertising campaigns across Google, driving thousands of clicks per month and helping them to increase their online sales. Our client provided us with a video of someone applying their products, and we set to work on creating a landing page and promotional material that would effectively showcase their products and entice potential customers to make a purchase.
Collaboration focused on creating a new ad and landing page
NaNet manages client’s online advertising campaigns across Google
Successful campaign drives thousands of clicks and increases sales
Designing a Successful Bundle Banner and Video Ads
Our first step was to design a banner that clearly and concisely highlighted what customers would get in the bundle, the bundle’s price, and the bonus of a free lip gloss. We then filled in the relevant information for each product, highlighting their key selling points and features, which later proved to be useful when selecting appropriate keywords for the video ads.
In addition to the landing page, we created a static image that was used in the newsletter campaign and on Google Business. The artwork was customized to the appropriate sizes for each platform to ensure that the image was displayed correctly without any awkward cropping or distortion.